Wow, it has been an entire month since the last time I updated this blog. Hey, that is ok. It is after all, my blog.

I have been spending all my creativity at the office, and how many people can say that? Probably not many. How many people go to work dreaming of the day that they can start their own business or move to another position that better suits their passions; probably most. I get to do what I am passionate about nearly everyday. Yeah, there are days that are slogs, but most aren’t. Also, I work on a small team that trusts me. That means that a lot of the time, it is my vision, or I have a big say in what is created.

I have had the opportunity to do some jobs that are completely up to the client, and the final product isn’t what I would have done, and that is pretty excruciating. I can only imagine how hard it is to be the art guy at a t-shirt shop or somewhere where you spend your days creating the imaginings of customers who have limited or no vision. Ewww.

I am always impressed with the people who can do that without blowing up and becoming so frustrated that they lose their job. Or, maybe I pity them because maybe they have just given up; passion gone, just turning the wheels.

If you are there, I challenge you to sit down and make a list of the things that you are good at and you absolutely love and start making progress towards crafting your job to look more like that. You are surrounded by people who are passionate about the things that you hate. Give those jobs away. Find ways to be a part of the things you love. Ask to help out. Donate your time to fulfilling pursuits. You will find that over time, you will start having to donate your time less and less as you become an expert.

I am an artist at an organizational development company. We help companies develop their talent. Most companies like ours don’t have an artist on staff because they don’t believe that they can afford them. In the past, that was true. Now however, the cost of computers, cameras, software, and other tools of the trade have dropped so much in price they may be surprised at what is possible.

Ten years ago, I would have had to work at a magazine, television station, or design shop to do what I do. Not anymore. The real surprise here is that since I am not on a huge team of creatives, I have huge variety in my job and I get a major say in what it looks like.

I have a degree in Transportation and Logistics. I should be in the trucking industry. I am not passionate about that. I have no official training in art. (Though at times that would be handy…) I just started to do what I was passionate about more and more and started dropping the things I wasn’t passionate about. I got noticed and hired. Now I am in my own personal bulls-eye. It is possible. Do it.

I want to let my circle of friends know what I am up to in my new job. A big part of it is filming, editing and rendering videos and other “learning objects” for a brand new website on the Internet. It is a site called www.genonow.com. Our hopes is that this site will become the go to place for corporate training.

Initially, it is small because it is brand new. It is still in alpha. Technically, it isn’t open to the public, but go by and kick the tires. We are waiting to get our 30th learning object. Once we get there, we will pronounce it open to the public. Until then, other than this blog post we are keeping it a secret.

Once we are fully up and running, we will be adding new functionality like search, tagging, user-ratings and more. Our hope is to build a community around the content.

Why GenoNow

So, you may be asking, “Why are you building this site?” That’s a great question, let me answer it like this. Let’s say you are the head of Human Resources in a company, and it’s your job to train your work force in their areas of deficiency. Before www.genonow.com, you had to rely in broadcast training. Here is what I mean. Let’s say that 20% of your people have real time-management problems. So, in order to address that problem, you fly in a time-management guru, and spend $20,000 to address a problem that only 20% of your people really suffer from.

What if you could train your staff in a way that is much more granular and focused? That is where GenoNow comes in. You could take that same $20,000 you invested in the time-management seminar and put that into credits for your whole staff. That way the 20% with time management problems could focus on learning objects devoted to effective time managment. The remaining 80% of your staff could seek training in their area of deficiency. That is a much more effective way to spend your training dollar.

Better Training for Less Money For Your Organization

Not to mention that, but we partner with companies to host their training objects. Through the partnership, companies have an easy effective way to broadcast their message to all their employees without having to invest in a distance learning environment. We do all the hard work.

Trainers Needed

We need trainers! We need people who can teach to offer up their training in return for the chance to make some money. The revenue sharing with content creators is very simple. If you sell your content for $20 on GenoNow then you will make $10. GenoNow splits the revenue 50-50 in return for hosting and marketing learning environment object.

Our long term goal is to be a long tail provider of corporate training. That means that you may be surprised at what we would deem as appropriate for the site. Another goal is to allow content owners and trainers to be able to upload and manage their own content. That is coming, but isn’t available yet. Our development team is hard at work creating the product. (Remember you are seeing it in an early stage, there is a lot more to come as far as functionality is concerned.)

If you are a trainer, or if you know a trainer, I want to talk to you. My email is mwilliams (at) sviworld (dot) com. (Please excuse the way I had to publish my email address, I am trying to avoid unwanted emails.)